AT Internet

MOBILE & APP ANALYTICS

New 2017 edition: From tagging to insights

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MOBILE & APP ANALYICS

Mobile is a true catalyst of the digital journey – and must be treated and measured as such.

In order to track and understand all mobile interactions between your visitors and your brand, it’s crucial to be efficient with your mobile app tagging, and then deeply analyse your performance across the entire mobile app life cycle.

20 golden rules of digital analytics

IN THIS GUIDE, YOU'LL LEARN ABOUT:

  • The challenges created by mobile in the customer journey
  • The phases of the app analytics lifecycle
  • The multi-device approach
  • Two customer case studies: Le Monde and vente-privee

AT INTERNET – DIGITAL INTELLIGENCE SOLUTIONS

One of the world’s major players in digital intelligence since 1996, AT Internet helps companies measure their audience and optimise their digital performance across all channels. AT Internet's analytics solution is used on more than 20,000 sites and applications around the world, across all industries. With more than 200 employees, the company is present in 32 countries via its customers, subsidiaries and partners.

MOBILE & APP ANALYTICS

20 golden rules of digital analytics